IPC Executive Workshop - Market Insights 2016

27/09/2016 - 28/09/2016 | Brussels

IPC organised a Market Insights Executive Workshop on e-commerce market needs and competitor analysis on 27-28 September. The workshop was attended by market research experts from eleven postal operators. The group discussed how to maximise the value of the 2016 IPC Cross-Border e-commerce Shopper Survey and identified further areas of research to develop with IPC as collective projects to benefit from economies of scale.

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Mark Harrison, Head of Markets
International Post Corporation



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