Canada Post offers a wide variety of tools regarding direct mail, the essential ones have been listed below:
Direct marketing online advisor - an online questionnaire aimed at finding a personalised solution for every customer. Learn more here
Direct mail templates - customers can browse free templates and use them to build print-ready mailings or to inspire their own designers. Learn more here
Direct mail campaign planner - A step by step guide to help marketers create a comprehensive plan for direct mail. Learn more here
Precision Targeter - with this intuitive and powerful tool you can take advantage of Canada Post's advanced targeting options. Learn more here
Information on products and product requirements can be found in the Canada Postal Guide.
Research & Case studies
Canada Post offers a number of success stories accessible via their website. You can sort them by industry or by product. Learn more
Canada Post's quarterly case study book, Incite, provides an overview of global award-winning direct mail campaigns. Learn more here
Direct Mail Matters, Canada Post's blog, provides insights into the latest products and services, events, and valuable commentary on success stories and DM tips and tricks. Learn more here
Media
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