Farewell to third-party cookies: Austrian Post relies on European tracking solution with JENTIS and adverserve
Austrian Post uses the pioneering tracking technology of the Viennese technology company JENTIS, which already supports numerous leading brands in the field of web tracking, for its online services. JENTIS offers server-side tracking, a technology that relies on first-party data and no longer relies on third-party cookies. The implementation was carried out in close cooperation with the full-service agency adverserve, a wholly-owned subsidiary of Austrian Post.
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