Online retailing remained the main growth driver in the German interactive retail sector in the third quarter of this year, with online sales growing over 11%, according to figures released today by interactive trading association Bevh.
Between July and September 2018, the overall e-commerce and mail-order sector generated sales of €16,120 million (including VAT), a year-on-year increase of 9.7%. E-commerce sales increased by 11.6% to €15,199 million, now accounting for 94.3% of the overall interactive trade in Germany. Since the beginning of this year, accumulated e-commerce revenues have increased by 11.3% compared to the first nine months of 2017.
During Q3 2018, consumers also spent €4,187 million on digital products and services such as electronic tickets, downloads, hotel bookings, etc, which corresponds to 9.3% growth compared to Q3 2017.