The volumes of addressed and unaddressed mail increased considerably in several markets and direct mail continues to be an underestimated strength in an increasingly digital advertising world. According to the US Direct Marketing Association 2012 report, 98% of consumers bring in their mail the day it is delivered and 77% of them sort through it immediately.
Download to read more.
By continuing to browse or by clicking “Accept All Cookies,” you agree to the storing of first- and third-party cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. Cookie info
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms.
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site.
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites.